Did you just run into a file that is digitally signed by CherryPlayer? If that's the case, please read on.
You'll probably see CherryPlayer when running the file. The publisher name is then displayed as the "Verified publisher" in the UAC dialog as the screengrab shows:

You can view the digital signature details for CherryPlayer with the following procedure:
Here's a screenshot of a file that has been digitally signed by CherryPlayer:

As you can see in the screengrab above, Windows states that "This digital signature is OK". This means that the file has been published by CherryPlayer and that no one has tampered with the file.
If you click the View Certificate button shown in the screenshot above, you can see all the details of the certificate, such as when it was issued, who issued the certificate, how long it is valid, and so on. You can also examine the address for CherryPlayer, such as the street name, city and country.
thawte SHA256 Code Signing CA has issued the CherryPlayer certificates. You can also see the details of the issuer by clicking the View Certificate button shown in the screencap above.
The following are the CherryPlayer files I've gathered, thanks to the FreeFixer users.
| Detection Ratio | File Name |
|---|---|
| 0/63 | CherryPlayer.exe |
The detection percentage is based on the fact that I've collected 63 scan reports for the CherryPlayer files. 0 of these scan reports came up with some sort of detection. You can review the full details of the scan reports by examining the files listed above.
The analysis is done on certificates with the following serial numbers: